From our friend Dave Reed: “Here is a good article that talks about the need for new ‘systems’, rather than just new technologies. There are reasons why it is hard to market new products (like grassfed beef, farm-to-school produce, home-made bread,, compost, local anything) in the existing markets. What kinds of changes to the local food system, or infrastructure, are needed?”
“…we can deliberately effect a wholesale shift in our energy infrastructure.
To be sure, this is an ambitious goal that requires thinking on a grand scale. The key, I believe, is to understand that in a major infrastructural shift, technologies don’t replace other technologies. Rather, systems replace systems.
via Why Systems Thinking, Rather Than New Technologies, Will Jump-Start the Clean-Tech Economy · Environmental Leader · Green Business, Sustainable Business, and Green Strategy News for Corporate Sustainability Executives.