Whole Foods Launches Radical New Food Labeling Plan

Posted by Mike Confino, October 17, 2014

whole_foods

If an avocado is labeled “better” and an apple is labeled “best,” are you going to change your evening guacamole making plans? This is an issue Whole Foods shoppers will soon have to consider. The seemingly socially conscious supermarket chain announced today that it will begin ranking its produce either good, better,or best, based on the level of responsible growing practices its farmers use. In a way, it’s almost like checking a clothing label, to see what materials were used and where your new garment was made to ensure that fair labor practices were used.

via Whole Foods Launches Radical New Food Labeling Plan | Alternet.

  1. TrishRiley Says:

    Whole Foods Launches Radical New Food Labeling Plan: If an avocado is labeled “better” and an apple is labeled… http://t.co/BOC3Rq0gVl