Social Experiment Proves Consumers Care About Factory Workers Making Our Apparel

Posted by Mike Confino, May 9, 2015

Buying a T-shirt for a couple of bucks is certainly a steal, especially when consumers consider the amount of money the laborers behind it were deprived.

To demonstrate how cheap clothing often translates into cheap labor, advocacy group Fashion Revolution set up a vending machine in a busy European square that sold tops for 2 euros (about $2). But when passersby learned that the factory workers who made the shirts were paid paltry wages — even though they toiled long hours — most shoppers declined the purchase.

One of those workers included Manisha who puts in 16 hours a day and makes as little as 13 cents an hour.


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